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Most of us have defining moments in our lives that send us in one direction or another on our personal and professional journeys. For 7-time all-American athlete, former professional runner and sports psychologist Kristin Ihle Molinaroli, Ph.D., (who competed as Kristin Ihle and Kristin Ihle Helledy ), her entry into the sports arena could be described as a comedy of errors. But it is also a lesson in resiliency and strength in the face of adversity.  Winning isn’t everything, but it sure feels good Running was not even on the radar for Ihle when she was a girl. She had dabbled at tap and gymnastics and ballet, but they were not her forte. She recalls that her parents thought she would be good at something, but the things they tried never really panned out. “Then one day, I was in French class in middle school and the teacher announced a mile-and-a-half ‘fun run.’ I had never run before. We were poor, we didn’t have much money back then, and I didn’t have decent shoes. I had ch...

How quickly could you explain your leadership role and purpose if you were asked to do so on the spot? For many leaders, this is a difficult question to answer. But, if you’re unsure what your leadership role and purpose are, don’t worry – you’re not alone. This blog post will explore three simple steps to help you understand your leadership role and purpose. Further, we’ll also discuss the benefits of registering for an executive leadership online course where you can hone your leadership skills and learn more about what it takes to be a successful leader. Defining Leadership Roles First, let’s define what we mean by “leadership role and purpose.” Your leadership role is the specific function or set of responsibilities you have as a leader. Your purpose as a leader is the overarching goal or mission you are working to achieve through your leadership role. For example, if you are the CEO of a company, your leadership role might be to provide strategic direction and oversee the ove...

It’s a natural by-product that occurs from CPUs and the other elements inside laptops. However, when you notice that your fans are more noisy than normal and it feels like it’s burning inside them, you may have an issue. Here are some solutions to resolve the issue and return to work or play. What can I do to tell when my laptop is getting overheated? It’s not uncommon that fans spin quickly when in the case of demanding software tasks like graphically intensive games or video rendering. However, if you’re using Word to create a document or using a browser to purchase items from Amazon or other retailers, there’s no reason why your computer should be hot. In addition to the noise of the fan as well as hot areas on laptops Other indicators that something isn’t right include sluggish performance, error messages, and sudden shshutdownIf you notice burning it is recommended to shut down the cheap laptop immediately and takeout the battery when it comes with one that is can remove and m...

A brute force attack, sometimes called brute force cracking, is the equivalent of trying every key on your keyring until you find the right one. Brute force attacks were responsible for 5% of verified data breach events in 2017 and encouraged various industries to find protection such as one-way data encryption in healthcare . Brute force attacks are straightforward and dependable. Attackers let a machine do the work, such as attempting multiple login and password combinations until they discover one that works. Detecting and defeating a brute force attack in progress is the greatest defense: once attackers get access to the network, they become considerably more difficult to detect.  Brute Force Attack Types  A dictionary attack is the most basic type of brute force attack, in which the attacker goes through a dictionary of potential passwords and attempts them all. Dictionary attacks begin with certain assumptions about typical passwords to try to guess from a dictionary ...

It is now more evident than ever that having an effective social media strategy in place is vital for growing your business’ online presence. According to a report by Social Media Examiner , 97% of small businesses use social media to attract new customers, however 85% of business owners aren’t sure which social media tools to use. This increased exposure helps brands generate traffic, leads, and sales. The most popular social media platforms are Instagram, Facebook, Twitter, TikTok and Pinterest and knowing the right tools and strategies to use can make the difference between targeting the right audience or simply wasting money on your ads. What is a Social Media Strategy and Why is it Important? A social media strategy helps tie together your whole digital marketing strategy and helps to grow your online presence. One of the key factors in ensuring your strategy will be successful is determining your business goals, objectives and target audience. Social media marketing can also...

Daily Business Operations Jonathan Osler San Francisco is an educator on various issues affecting our daily lives. He has previously given his views on the examples of daily business operations. Osler believes that small-scale entrepreneurs are solely responsible for the daily undertakings in their ventures, unlike big firms, which can hire human resources. Although duties vary from business to business, some components are similar in every business. The discussion below explains the examples of daily firm operations according to educator Jonathan Osler. 1) Opening Jonathan Osler says that small business owners must open enterprises daily. Jonathan says opening involves unlocking the business premise, turning on all the apparatus, and starting operations. Jonathan believes that small businesses can start operations without cleaning the premises. For significant businesses, employees must open the firm and do all cleanings before they start operations. The critical thing to do befor...

Using search engine optimization (SEO) is a smart option when operating a business. Search engines serve to enhance visibility and grab the attention of visitors so that your business can attain a higher ranking on the search engine results page (SERPs). In today’s article, we are going to learn how to enhance your business visibility by using SEO. The Importance of SEO for Your Business SEO is essential for brands since it is the most practical and economical way to understand and connect with consumers at all times. Out of the trillion searches people conduct on Google, there is particular content that people look for. For this reason, having SEO in your business is beneficial in the following ways;  Effective SEO increases your internet visibility . This implies that the more traffic your website receives, the higher the opportunity to reach a larger audience with your goods or services Ability to provide potential customers with the information they need  Becoming a ...

Benefits of SEO Search engine optimization (SEO) is an essential component of online marketing, responsible for driving website traffic and revenue. It includes many different techniques, with the foundation being on-site optimization and link building. SEO is essential not only to websites but also to web developers; it is a form of backlink that helps your website rank on search engines like Google and Bing. SEO can also be beneficial when paired up with other forms of digital marketing, such as content promotion or advertising campaigns. According to Dr. Jordan Sudberg , SEO can be beneficial to the audience in a variety of ways. He argues that SEO moves beyond the commercial value of traffic to include individuals and businesses searching for information. Benefits Internet users: Using SEO helps people find information through search engines, which is more likely to be reputable than other sources such as social media or blogs. It also helps humans filter out fake news if they c...

The Birth of Resilience Most kids at 18 are considering where to go next in life. For some, it is education, and others begin to consider finding a partner to settle down with and build a family. For Rami Beracha, an international entrepreneur, it was the opportunity to join the IDF. There he was trained as a paratrooper during the Lebanon War and eventually received an officer’s commission. In 1983, Beracha was part of a rescue team to offer aid to wounded soldiers in an active landmine field. While on duty, he had the misfortune to step on a landmine, losing his right hand and left leg. This critical moment in time sent Beracha into a deep depression during his stay at a military hospital. Rehabilitation became a challenge as his mind spiraled downward, trying to grasp a new identity. It was then that something triggered a response deep inside, and a new passion was suddenly born. Even in the face of losing a promising military career, Beracha decided he would not give up. He began...

When Jason Hughes decided to set up his award-winning company workspace in San Diego, he knew he and co-owner and President Shay Hughes wanted to totally transform their Front Street property in Downtown San Diego with modern elements while leaving historic features intact. The vision was to create an inclusive environment chock-full of cozy aspects of home. People took notice, and the San Diego office was highlighted on officesnapshots.com.  Jason Hughes says before the firm took it over in 2011, the space was an auto repair shop and a magazine’s headquarters. It had an ’80s feel until the team transitioned it with more modern accents, and has been the cherished home to their San Diego team for over a decade. After two years of Webex video calls during the pandemic, the crew is thankful to be back in its offices, meeting in person again. Jason Hughes says the return to the office is a welcome one and something he predicts will continue to happen across the nation as workers cont...

Throughout his real estate career, Seth Pilevsky, Co-President of Philips International, has been a big proponent of on-site signage to advertise available spaces. Large informational signs combine low overhead with an ‘always on’ approach to drive interest and garner attention.  Pilevsky believes that physical signs offer a variety of benefits over digital advertising. On new construction or re-development, the signs typically feature an artist’s rendering of the proposed project, giving everyone – neighbors, potential clients, elected officials – an idea how the site will blend into its surroundings. More importantly, prospective tenants can visualize how their businesses might benefit from being a part of the planned development. On-site signage is also important to advertise available commercial space. “Brokers still get out and prospect available space,” Pilevsky said, “They drive or walk by a target neighborhood and look around. The sign still matters.” On-site signs have...

Advertising can be a big commitment. However, it can also prove costly. And while we know that brands are prioritizing their brand awareness efforts in the coming year, there isn’t a marketer on the planet who’s not focused on the tangible returns that their spend delivers. And given that focus, it’s not uncommon for brands to pull back when the returns aren’t there. Somewhat counterintuitively, however, that’s usually not a good strategy.  It is natural to react with a knee-jerk response and reduce spending when the returns are poor. Why continue—or even increase—spending if it’s not generating positive results? As odd as it might sound, the answer is because you’re likely not spending enough to get the returns you want. In fact, there’s a spending threshold to generate the best returns, and if you don’t hit that, the returns will likely be underwhelming. The problem can get worse if you back off. If you’re not spending enough on advertising, you’re not going to get the re...

Music lights up our social media experience, influencing us and setting our mood. When integrated with the right music, your video can do wonders. A person’s emotional responses are also evoked by music, engaging them and keeping them hooked. A typical consumer hears around two and a half hours of music daily. This shows how readily music is used in social media content, yet it can be one of the hardest areas to get right. Did you know that the music used in the videos posted on social media like YouTube or Instagram must be copyright-free? Copyright is a legal term describing an owner’s control over their product.  What Happens If You Use Copyrighted Music? You might want to add your favorite music to the background of your vlog while posting it on YouTube, but make sure you know the copyright rules of the song first. If not, you will get a copyright strike on your account.  The first copyright strike may affect various channel features, such as your ability to monetize...

What is ROI in Business? ROI in Business It is a critical concept in business. It’s the metric by which companies measure their success. But what does ROI mean? According to Jordan Sudberg , a pain management specialist, there are a few key things to consider when measuring the ROI of a business strategy. First and foremost, it’s essential to define your goals. Once you know what your business wants, you can start calculating how much you need to spend to reach that goal. Second, it’s essential to track your progress. This will help you see whether your investment is paying off and whether you need to make any adjustments. Finally, it would help if you were realistic about how long it will take to achieve your goals. Don’t commit yourself to something too difficult to achieve – instead, set smaller goals that you can work towards more quickly. importance of ROI It can help you identify which investments are generating the most profit, and it can help you determine whether you’re ...

Everyone deserves to head to their place of employment and be treated like everyone else, regardless of their sexual orientation. However, LGBTQ discrimination is more common than people think. Being treated differently can be traumatic, and you might be wondering if you have any rights for how to manage the situation. Fortunately, you do, and you might like to take some of the following steps to stand up for yourself and the LGBTQ community.  Step 1: Request Legal Advice Contacting an Engel & Martin Criminal Law Attorneys might be one of the first actions you take if you believe you’ve been experiencing LGBTQ discrimination in the workplace. Laws surrounding discrimination based on sexual orientation can be challenging, and LGBTQ discrimination lawyers are well-placed to use all the tools at their disposal to fight for your right to fair treatment at work.  Due to federal law complexities surrounding discrimination, your chosen lawyer must think outside the box, rely ...

When running a marketing campaign, it’s impossible to exclude blogs from the mix. Not only do they enhance a domain’s search visibility , but blogs also help educate and influence visitors who might be interested in a certain product or service. Regardless of your industry, blogging should be an intrinsic component of your digital marketing efforts. However, writing blogs that guide visitors towards a conversion can take too much time and effort . This is further complicated by the abundance of content online. Fortunately, these tips should help you overcome the challenges of blogging and ensure that your business gets the most out of every blog you publish. 1. Go beyond keyword research Many blog writers talk about the importance of structuring blogs around the main keyword, but this used to be the strategy back then. Right now, top brands are looking past keyword research to focus on what audiences want to read. Keywords are not the end-all and be-all of blog writing. You also ne...

Social media is quickly becoming an essential component of any marketing strategy. The advantages are so tremendous that any business that does not make use of this is missing out on a fantastic marketing opportunity. Social media has helped numerous businesses achieve previously unheard-of levels of success. The use of social media platforms to engage with audiences, establish brands, and improve sales is known as social media marketing. Over the past couple of years, this type of marketing led to higher turnouts for businesses. The main reason is that because of the pandemic, a huge number of people opted for online shopping rather than going to physical stores. Because people are staying home, an industry that showed huge growth in revenue is the home improvement industry. This includes furniture, fixture, and home decoration businesses. Most people working from home wanted to improve their home office and invested in home renovations. They also invested in their mental health a...