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It’s no secret that in this past year, more of us have been working from home than ever. Though our at-home setups may be good enough at the moment, the longer we spend working at home, the more we want our workspace to be as good as it can be. If you want to elevate your at-home office to make it the best it can be, Everlasting Comfort has you covered with these comfort-boosting hacks that you can use to elevate your home office space. With the Past Year, Many Things Have Moved Online Last year, the pandemic caused many complications in everyone’s life. Everything seemingly came to a screeching halt, and everyone found themselves needing to stay inside the home for more time than ever before. This quarantine, combined with our advances in technology, led to more things being moved online than ever. Among those was moving every job possible to a remote position.  We Spend More Time At Home Than Ever Before For all of us, whether we work entirely online or part-time from home...

We all know how exciting it is to finally get to own a website and the tons of future uncertainties that behold the progress of the website. Probably, you’ve been appointed to oversee the Search Engine Optimisation of the website and it seems as if the whole load of the website is on your desk. Don’t be dismayed because SEO isn’t something you should be scared of attempting or giving a try.  Well, of course, SEO can pose a more difficult task to take on, but in this concise guide , you find trusted steps that you can use to build a solid SEO strategy. There are lots of positive opinions about using SEO in one’s site to attract organic traffic, reaching out to the target audience and publicising your brand. However, most website owners wouldn’t want to go through all these hassles and would prefer contacting an SEO agency rather. So, if you want your SEO campaign to be carried out effectively by experts, you should contact Silicon Valley SEO .  We help to generate mind-b...

A scam within a scam – that’s exactly what most Paid-to-Click (PTC) websites are. For those not familiar with the concept, a PTC platform is a website or an app that promises to pay users for simply clicking on banners and links or watching videos. If that sounds like easy work, it’s because the only sites that pay for these activities are ‘click farms’. Click farms are sources of fake paid traffic, often generated in bulk. The users who sign up on these platforms have to visit the site and randomly click on links or ads. Whenever one of these PTC workers clicks on an advertisement on the site, the website owner gets revenue from the advertiser. Of course, these users are never going to buy anything, which makes the money that the advertiser is paying the publisher a complete waste. This is known as ‘ad fraud’. The website owner, PTC platform owner and PTC worker are all benefiting from this fraudulent activity. PTC Scams – We Need to Go Deeper PTC platforms are able to do busines...

In 2019, 43% of US banks still used COBOL, a programming language created before the internet, to carry out important tasks.  Banking tech is behind the times, and in few places is that more obvious than commercial real estate lending.  On average, it takes 3 months to close a commercial real estate loan.  First, a borrower has to find an investment property and identify their loan needs.  Then, a broker sources a loan on their behalf by calling individual banks and inquiring about their deals.  After that, the lender must decide if their interests align with the broker and begin months-long due diligence.  If approved, the borrower may accept the loan terms and proceed to closing.  If denied, the process starts over with another lender.  After months of negotiation, it’s rare to get the exact deal either side wanted.  And as 2020 has proven, 3 months can bring a lot of change to the commercial real estate market.  Those slow to adapt su...

Blockchain and cryptocurrencies have been in the spotlight for some time now, and almost everyone who uses the internet has heard about both, blockchain and cryptocurrencies. However, just knowing that cryptocurrencies and blockchain exist is not enough, especially when it comes to practice. Bitcoin and other cryptocurrencies have been referred to as the future of money, and many online merchants and businesses already accept payments in the form of crypto. If you want to learn more about the crypto market and the processes of mining, trading or investing in cryptocurrencies, you could get in touch with cryptocurrency consultants. We will look at some of the many different benefits that both of these technologies, cryptocurrencies and blockchain, have to offer. However, the main focus here will be on what these technologies are and how they work. What is Blockchain Technology? In simple words, a blockchain is a decentralized public ledger that records transactions. Decentralized he...

If you run a business with a small team, you probably have a love-hate relationship with social media. On the one hand, it allows you to connect with customers, drive more sales, and build social proof. It can also be wildly time-consuming and expensive to manage. Many small teams don’t have the bandwidth to manage their social media in-house. So they hire another company to manage it for them — often spending thousands per month.  If this sounds familiar, you might be wondering if your social media spend is paying off. You might grill new customers to discover how they heard about you and periodically evaluate the ROI. If the numbers aren’t quite adding up, it might be time to reconsider in-sourcing your social media. Why It Might Be Worth It to Manage Your Own Social Media There are many advantages to bringing your social media in-house rather than outsourcing to an agency. For one thing, social media is about humanizing your brand. Nobody knows your business better than the p...

Since we don’t know who could be at risk of developing severe COVID-19 symptoms, how can we effectively roll out a vaccine? Genetics has a hopeful window into the future of medical treatment. Understanding genetic testing and it’s relation to predicting severe COVID-19 risk could change the way we distribute the COVID vaccine. What does it take to achieve herd immunity?  According to most medical experts, a population needs 70% to 85% of its members vaccinated to reach the goal of herd immunity.  But with vaccination rates going so slowly, new variants will trigger the need for another round of mass vaccination.  If the second round does not move faster than its predecessor, the pattern will continue. With all this headache surrounding the actions of billions around the world, vaccines alone can’t be trusted to protect some people.  Understanding COVID-19 risk is vital for people with a wide variety of health conditions.  Those with chronic lung disease, diab...